Even among low-volume performance manufacturers, Czinger is a unique brand. The California-based automaker makes extensive use of 3-D printing in building its tandem-seated 21C hypercar, one of the most exclusive and unusual cars on the road. The brand had initially planned to start building more conventional cars like its 2022 Hyper GT concept in the near future, but those goals now seem to be headed for the scrap heap.
In an interview with Autocar, Czinger CCO George Biggs says that both the four-seat Hyper GT and a planned Lamborghini Urus-like SUV have been dropped from the brand's roadmap. Instead, the company will shift its focus to continued development of the record-setting 21C and other, mechanically related hypercars.
Biggs says that this move was made because Czinger "needs to be something which is very high-end that has a sustainability to it." He sees that the brand's best path to this sort of placement is to avoid "[chasing] the market trends," like the current push from legacy supercar manufacturers to provide an SUV in their lineup.
"If you look at brands over the past 15 years, certainly in the luxury space, who've had a very clear vision and execute against that vision," Biggs told Autocar, "they really have had success."
The shift in strategy means that the 21C could have multiple closely-related successors after its initial production run of 88 cars. Biggs suggested that options include both a model that is even more track-focused, and a model with a more conventional seating arrangement. The pivot should take Czinger "into and beyond 2035," so get ready to see a few takes on the 3-D-printed hypercar.
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