Mercedes-Benz Vision V Concept Is A Bold Take on Immersive Luxury originally appeared on Autoblog.
Mercedes-Benz's concepts bring the future into the present
After a brief stop in Los Angeles, the Mercedes-Benz Vision V concept is heading to this year's iteration of Monterey Car Week. There, it will most likely floor those who have had a preconceived notion of what immersive luxury is all about. While it may resemble a futuristic minivan on the outside, this all-electric vehicle is a rolling showcase of emerging technology for the luxury brand. This boxy-yet-elegant, chauffeur-driven limousine previews the future flagship Mercedes-Benz VLS, a “Private Lounge” on wheels blending generous space, exclusive craftsmanship, and hyper-modern technology.
The exterior design
This is one of those vehicles that becomes more interesting the closer you get. From its all-metal, segmented grille to its illuminated hood ornament (honestly, it's been a minute since we've seen one), the nose is all-new, yet it looks like a Mercedes-Benz design. The same goes for the narrow, angular headlight design. Along the side, there is a large front passenger door and a sliding door, only present on the passenger's side. In between, there is a translucent chrome pillar that can scroll text, greeting the rider by name.
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The drive platform is all-new; however, no official specs were available at the time of the event. It will have a super-fast (800v) architecture, four-wheel steering, and a much greater range than EVs currently built by the automaker. At the back, there is a continuous taillight design that follows the outline of the Vision V's rear box. No, there is no opening hatch. To explain why there is no driver's side sliding door or a rear hatch, one merely has to open up the Vision V, and all will be clear.
That interior design
Inside, passengers enjoy a retractable 65-inch Dolby Vision cinema screen with 4K resolution, 42 speakers featuring seat exciters, and seven projectors for a fully immersive, 360-degree personalized experience. Many of the aforementioned speakers are embedded in the rear seats, giving the occupants physical as well as auditory stimulation. Additionally, the interior seems to have what could easily be the next generation of the "Hyper-Screen."
The cabin can transform into a movie theater, concert hall, gaming hub, or serene retreat. All of the glass is loaded with a filament that allows it to turn opaque when charged. That is to say, it can instantly create privacy, and the embedded projectors can beam images onto those surfaces, giving an even more immersive experience. Ambient lighting syncs to music, while the cinema screen rises seamlessly from a Nappa leather and burr wood console, separating the lounge from the cockpit.
One of seven interactive “worlds” within the Vision V is the updated Karaoke mode, which now features English-language tracks alongside its popular Chinese debut, enhancing the Vision V’s U.S. showcase. Following its world premiere in Shanghai and stops in Dubai and Los Angeles, the Vision V will be displayed at the Mercedes-Benz Star Lounge in Pebble Beach from August 14 to 17, 2025.
FInal thoughts
Looking ahead, the Vision V offers a glimpse at the VLE and VLS Grand Limousines. The VLE, seating up to eight, will range from family and leisure vehicles to VIP shuttles, while the VLS will push Mercedes-Benz MPVs into the top-end luxury segment. Both will ride on a new modular, scalable van platform launching in 2026, separating private luxury models from commercial transporters.
Mercedes-Benz Vision V Concept Is A Bold Take on Immersive Luxury first appeared on Autoblog on Aug 13, 2025
This story was originally reported by Autoblog on Aug 13, 2025, where it first appeared.
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